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	<title>Comments on: Does Apple stand a chance?</title>
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	<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/</link>
	<description>for students and teachers of Economics</description>
	<lastBuildDate>Wed, 08 Feb 2012 23:39:55 +0000</lastBuildDate>
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		<title>By: Jackson Truex</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21473</link>
		<dc:creator>Jackson Truex</dc:creator>
		<pubDate>Wed, 08 Feb 2012 03:44:15 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21473</guid>
		<description>I really like how you covered how Apple&#039;s products are more expensive and therefore they need to be cautious of their cost of production. I don&#039;t think replicas are ever exactly the same. I think that they are generally much cheaper. Good post! </description>
		<content:encoded><![CDATA[<p>I really like how you covered how Apple&#039;s products are more expensive and therefore they need to be cautious of their cost of production. I don&#039;t think replicas are ever exactly the same. I think that they are generally much cheaper. Good post!</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21473" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21473', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21473-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21473" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21473', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21473-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: Jackson Truex</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21471</link>
		<dc:creator>Jackson Truex</dc:creator>
		<pubDate>Wed, 08 Feb 2012 03:40:20 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21471</guid>
		<description>What barriers to entry exist in the market for mobile phones?  
Economies of scale are one of the largest barriers to consider when entering the market for mobile phones. It is very hard for a small new firm to benefit from the large economies of scale that existing companies have. Producing a mobile phone takes a lot of expensive research and testing which needs to take before a company can even consider producing a phone. There is also the barrier of gaining customers. Many mobile phone companies force customers to sign contracts that require them to stay with their company for some time. This would make it very difficult for a new mobile phone company to gain new customers. Doing so would require very pricey ads and discounts. 
 
Why do you think so few firms produce mobile phones?  
One of the largest factors that explain why there are few firms that produce mobile phones is the barriers of entry. It would be very difficult for a new company to enter the market with very much success. The mobile phone industry is very hard for certain companies to do well in do the constantly changing technology that needs to be applied to the phones. Firms need to constantly change their business model in order to satisfy customers. Many mobile phone companies have gone bankrupt or bought out in recent years. 
  
Do you think Apple will be able to successfully penetrate the mobile market?  
I think that it is safe to say that Apple was successful in their penetration into the mobile market. The reason they were able to be extremely successful as a mobile phone firm was due to multiple reasons. Prior to entering the mobile phone market they were already very established as a company in the computer and mp3 markets. This allowed them to cover the financial barriers of entry as well as the publicity. The phone they first released was taken very by consumers due to its advertising and design. They were able to take many of their previous consumers of ipods and introduce them to a phone that is an ipod as well as a smart phone. I would say that they have been successful in entering and making a mark on the mobile market. 
 
What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market?  
The knock-off phones do pose a large threat to Apple. These phones are sold at a much cheaper price than Apple offers their phones for. Apple can avoid this threat in using their advertising campaigns. I think that this does not pose a huge problem for Apple due to the fact that consumers tend to &#8220;buy into&#8221; the company as a whole and not just the mobile devices. Apple competes on the basis of non-price competition.  
 </description>
		<content:encoded><![CDATA[<p>What barriers to entry exist in the market for mobile phones?<br />
Economies of scale are one of the largest barriers to consider when entering the market for mobile phones. It is very hard for a small new firm to benefit from the large economies of scale that existing companies have. Producing a mobile phone takes a lot of expensive research and testing which needs to take before a company can even consider producing a phone. There is also the barrier of gaining customers. Many mobile phone companies force customers to sign contracts that require them to stay with their company for some time. This would make it very difficult for a new mobile phone company to gain new customers. Doing so would require very pricey ads and discounts. </p>
<p>Why do you think so few firms produce mobile phones?<br />
One of the largest factors that explain why there are few firms that produce mobile phones is the barriers of entry. It would be very difficult for a new company to enter the market with very much success. The mobile phone industry is very hard for certain companies to do well in do the constantly changing technology that needs to be applied to the phones. Firms need to constantly change their business model in order to satisfy customers. Many mobile phone companies have gone bankrupt or bought out in recent years. </p>
<p>Do you think Apple will be able to successfully penetrate the mobile market?<br />
I think that it is safe to say that Apple was successful in their penetration into the mobile market. The reason they were able to be extremely successful as a mobile phone firm was due to multiple reasons. Prior to entering the mobile phone market they were already very established as a company in the computer and mp3 markets. This allowed them to cover the financial barriers of entry as well as the publicity. The phone they first released was taken very by consumers due to its advertising and design. They were able to take many of their previous consumers of ipods and introduce them to a phone that is an ipod as well as a smart phone. I would say that they have been successful in entering and making a mark on the mobile market. </p>
<p>What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market?<br />
The knock-off phones do pose a large threat to Apple. These phones are sold at a much cheaper price than Apple offers their phones for. Apple can avoid this threat in using their advertising campaigns. I think that this does not pose a huge problem for Apple due to the fact that consumers tend to &ldquo;buy into&rdquo; the company as a whole and not just the mobile devices. Apple competes on the basis of non-price competition.</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21471" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21471', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21471-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21471" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21471', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21471-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: Brian Greggs</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21454</link>
		<dc:creator>Brian Greggs</dc:creator>
		<pubDate>Wed, 08 Feb 2012 01:30:49 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21454</guid>
		<description>What barriers to entry exist in the market for mobile phones? 
 
Certain established mobile phone providers have already put in place massive advertising campaigns that make it difficult for another company to enter the market 
 
Why do you think so few firms produce mobile phones? 
 
I think this because the start up cost for running a mobile phone company is massive, and also its hard for a company to &quot;gain any steam&quot; without one of the larger companies buying them out.  
 
Do you think Apple will be able to successfully penetrate the mobile market? 
 
Yes I do, but I think this is mainly because they are offering a revolutionary product that has changed the industry. Also they were capable of entering the market because they already had the infrastructure in place to begin production because of the other branches of the company.  
 
What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market? 
 
Well it will certainly make it difficult for Apple to compete, but I think Apple offers a luxury product, so many people will desire toown an iPhone just so they can say they do. But initially they knock-offs will have a definite effect on Apple&#039;s profit.  </description>
		<content:encoded><![CDATA[<p>What barriers to entry exist in the market for mobile phones? </p>
<p>Certain established mobile phone providers have already put in place massive advertising campaigns that make it difficult for another company to enter the market </p>
<p>Why do you think so few firms produce mobile phones? </p>
<p>I think this because the start up cost for running a mobile phone company is massive, and also its hard for a company to &quot;gain any steam&quot; without one of the larger companies buying them out.  </p>
<p>Do you think Apple will be able to successfully penetrate the mobile market? </p>
<p>Yes I do, but I think this is mainly because they are offering a revolutionary product that has changed the industry. Also they were capable of entering the market because they already had the infrastructure in place to begin production because of the other branches of the company.  </p>
<p>What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market? </p>
<p>Well it will certainly make it difficult for Apple to compete, but I think Apple offers a luxury product, so many people will desire toown an iPhone just so they can say they do. But initially they knock-offs will have a definite effect on Apple&#039;s profit.</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21454" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21454', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21454-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21454" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21454', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21454-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: bhejaichon2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21450</link>
		<dc:creator>bhejaichon2</dc:creator>
		<pubDate>Tue, 07 Feb 2012 23:26:58 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21450</guid>
		<description>I agreed that Apple is a recognize brand that has continued to grow strong with each new products despite knock offs phones. Great thoughts on this article. :) </description>
		<content:encoded><![CDATA[<p>I agreed that Apple is a recognize brand that has continued to grow strong with each new products despite knock offs phones. Great thoughts on this article. <img src='http://welkerswikinomics.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21450" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21450', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21450-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21450" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21450', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21450-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: bhejaichon2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21448</link>
		<dc:creator>bhejaichon2</dc:creator>
		<pubDate>Tue, 07 Feb 2012 23:25:02 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21448</guid>
		<description>What barriers to entry exist in the market for mobile phones? 
- you must create a device that has the features we are now use to seeing like touch screen apps and front facing camera, but also have new functions that make your devices different.  
Why do you think so few firms produce mobile phones? 
- it is so expensive to create a modern device that will make enough money to keep the company in business for a long term. A company must be able to sell as many devices as they can to repay the price of parts. For every kindle fire sold amazon looses 100$. 
Do you think Apple will be able to successfully penetrate the mobile market? 
- Yes, i believe apple will be able to compete with other companies because it offers new functions not before seen.  
What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market? 
- i believe that the knock offs phones will always sell to people who want a cheaper product but there will be lots of people who want the real brand because it will be famous.  </description>
		<content:encoded><![CDATA[<p>What barriers to entry exist in the market for mobile phones?<br />
- you must create a device that has the features we are now use to seeing like touch screen apps and front facing camera, but also have new functions that make your devices different.<br />
Why do you think so few firms produce mobile phones?<br />
- it is so expensive to create a modern device that will make enough money to keep the company in business for a long term. A company must be able to sell as many devices as they can to repay the price of parts. For every kindle fire sold amazon looses 100$.<br />
Do you think Apple will be able to successfully penetrate the mobile market?<br />
- Yes, i believe apple will be able to compete with other companies because it offers new functions not before seen.<br />
What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market?<br />
- i believe that the knock offs phones will always sell to people who want a cheaper product but there will be lots of people who want the real brand because it will be famous.</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21448" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21448', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21448-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21448" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21448', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21448-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: ArthiNachiappan</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21437</link>
		<dc:creator>ArthiNachiappan</dc:creator>
		<pubDate>Tue, 07 Feb 2012 20:34:50 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21437</guid>
		<description>I agree with your comment, particularly with qu.2 - I hadn&#039;t thought of brand loyalty, instead only focusing on lower prices from economies of scale but that was an interesting point! 
And definitely agree about the iPhone being successful because of how user-friendly it is - it can appeal to consumers with little knowledge of technology as well, like me! </description>
		<content:encoded><![CDATA[<p>I agree with your comment, particularly with qu.2 &#8211; I hadn&#039;t thought of brand loyalty, instead only focusing on lower prices from economies of scale but that was an interesting point!<br />
And definitely agree about the iPhone being successful because of how user-friendly it is &#8211; it can appeal to consumers with little knowledge of technology as well, like me!</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21437" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21437', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21437-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21437" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21437', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21437-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: ArthiNachiappan</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21435</link>
		<dc:creator>ArthiNachiappan</dc:creator>
		<pubDate>Tue, 07 Feb 2012 20:29:31 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21435</guid>
		<description>(CONTINUED) 
Do you think Apple will be able to successfully penetrate the mobile market? 
Speaking in hindsight, I would say they have! Perhaps this is due to their incredible innovation, and the brand loyalty they had already built from the widespread success of the iPod. 
&#8226;What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market? 
If homogenous products exist within the market, perhaps Apple will lose sales as consumers who may not be that well-informed may decide to buy the &#8216;cheap knock-off&#8217; at a much lower price if they cannot notice the difference. This is a threat that will always be present in a country with access to very cheap production and fewer regulations in terms of what can be produced and patents. 
 </description>
		<content:encoded><![CDATA[<p>(CONTINUED)<br />
Do you think Apple will be able to successfully penetrate the mobile market?<br />
Speaking in hindsight, I would say they have! Perhaps this is due to their incredible innovation, and the brand loyalty they had already built from the widespread success of the iPod.<br />
&bull;What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market?<br />
If homogenous products exist within the market, perhaps Apple will lose sales as consumers who may not be that well-informed may decide to buy the &lsquo;cheap knock-off&rsquo; at a much lower price if they cannot notice the difference. This is a threat that will always be present in a country with access to very cheap production and fewer regulations in terms of what can be produced and patents.</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-21435" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('21435', 'add', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-21435-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-21435" src="http://welkerswikinomics.com/blog/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('21435', 'subtract', 'welkerswikinomics.com/blog/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-21435-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>By: ArthiNachiappan</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21434</link>
		<dc:creator>ArthiNachiappan</dc:creator>
		<pubDate>Tue, 07 Feb 2012 20:29:09 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21434</guid>
		<description>(CONTINUED) 
Why do you think so few firms produce mobile phones? 
Compared to other products, mobile phones are more expensive to produce: they require more components, workers who are skilled in technology, both of which contribute to their high costs. This is a deterrent for firms to enter the market, and along with the fact that there are already four very dominant firms within this market, there is little appeal for new firms to try and enter. This may not have been as much the case if there were only one firm in the entire market (i.e. a monopoly), as a new innovation could potentially break into such a market if the monopoly becomes complacent and doesn&#8217;t develop their products. However, in such an oligopoly, there are still several firms to compete against, meaning that even innovations may not help a new firm enter the market. 
&#8226; </description>
		<content:encoded><![CDATA[<p>(CONTINUED)<br />
Why do you think so few firms produce mobile phones?<br />
Compared to other products, mobile phones are more expensive to produce: they require more components, workers who are skilled in technology, both of which contribute to their high costs. This is a deterrent for firms to enter the market, and along with the fact that there are already four very dominant firms within this market, there is little appeal for new firms to try and enter. This may not have been as much the case if there were only one firm in the entire market (i.e. a monopoly), as a new innovation could potentially break into such a market if the monopoly becomes complacent and doesn&rsquo;t develop their products. However, in such an oligopoly, there are still several firms to compete against, meaning that even innovations may not help a new firm enter the market.<br />
&bull;</p>
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		<title>By: klake2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21404</link>
		<dc:creator>klake2</dc:creator>
		<pubDate>Tue, 07 Feb 2012 05:17:29 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21404</guid>
		<description>1. It will be hard to enter the market of mobile phone as already a lot of company are part of it but only 3 companies are actually leading the industry. But as Apple is a well-known company and is good quality, they know that consumers will be interesting in their product. This is named as brand loyalty.   
 
2.  Mainly because of the barriers, few firm will enter the industry because big firms such as nokia or few others are already well known and big and with lot&#8217;s of choice. So people will prefer to buy something that they are sure they can rely on.  
 
3. Of course Apple will be able to penetrate the market successfully. People already know about their laptops and other products and they know that it&#8217;s good quality. So if a new product comes out they will be interested to see it. Plus the Iphone is more than a simple phone because of the numerous applications or other things.  
 </description>
		<content:encoded><![CDATA[<p>1. It will be hard to enter the market of mobile phone as already a lot of company are part of it but only 3 companies are actually leading the industry. But as Apple is a well-known company and is good quality, they know that consumers will be interesting in their product. This is named as brand loyalty.   </p>
<p>2.  Mainly because of the barriers, few firm will enter the industry because big firms such as nokia or few others are already well known and big and with lot&rsquo;s of choice. So people will prefer to buy something that they are sure they can rely on.  </p>
<p>3. Of course Apple will be able to penetrate the market successfully. People already know about their laptops and other products and they know that it&rsquo;s good quality. So if a new product comes out they will be interested to see it. Plus the Iphone is more than a simple phone because of the numerous applications or other things.</p>
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		<title>By: axu2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21402</link>
		<dc:creator>axu2</dc:creator>
		<pubDate>Tue, 07 Feb 2012 03:04:43 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21402</guid>
		<description>Hi Monique!  
I really like your points on the Apple competes mainly on the basis of non-price competition,and that the product differentiation and marketing techniques,&quot;  I haven&#039;t thought of that before you brought it up! it is a really good point! 
Thanks for Sharing.  </description>
		<content:encoded><![CDATA[<p>Hi Monique!<br />
I really like your points on the Apple competes mainly on the basis of non-price competition,and that the product differentiation and marketing techniques,&quot;  I haven&#039;t thought of that before you brought it up! it is a really good point!<br />
Thanks for Sharing.</p>
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		<title>By: Axu2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21401</link>
		<dc:creator>Axu2</dc:creator>
		<pubDate>Tue, 07 Feb 2012 02:57:05 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21401</guid>
		<description>What barriers to entry exist in the market for mobile phones? 
For most people, there isn&#8217;t a difference between a mobile phone. The system would be similar as long as there is basic communication tools. The only difference to some people is the quality of the phone call from phone companies. Also, the key barriers to  market for mobile phones are the trust from costumers to the company. The company gains trust from their loyal costumers to buy every new product of theirs.  
Why do you think so few firms produce mobile phones? 
There is a good competition for the firm if they produce mobile phones. There is this risk of lack of costumers, with all costumers taken by other phone companies, without a creative masterpiece, the company is hard to gain trust, and fame.  
Do you think Apple will be able to successfully penetrate the mobile market? 
Apple already succeeded. At the point when apple entered, the company already had established wealth, fame with royal costumers. With Apple&#8217;s contract between big phone companies, it is easy to be well known using commercials.  
What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market? 
As Apple tries to reach China&#8217;s mobile market, their biggest competition is not other mobile companies its the &#8220;knock-offs&#8221;. They are very high in similarities yet far cheaper in price. Costumers are able to buy the almost same quality of service for a much cheaper price.  </description>
		<content:encoded><![CDATA[<p>What barriers to entry exist in the market for mobile phones?<br />
For most people, there isn&rsquo;t a difference between a mobile phone. The system would be similar as long as there is basic communication tools. The only difference to some people is the quality of the phone call from phone companies. Also, the key barriers to  market for mobile phones are the trust from costumers to the company. The company gains trust from their loyal costumers to buy every new product of theirs.<br />
Why do you think so few firms produce mobile phones?<br />
There is a good competition for the firm if they produce mobile phones. There is this risk of lack of costumers, with all costumers taken by other phone companies, without a creative masterpiece, the company is hard to gain trust, and fame.<br />
Do you think Apple will be able to successfully penetrate the mobile market?<br />
Apple already succeeded. At the point when apple entered, the company already had established wealth, fame with royal costumers. With Apple&rsquo;s contract between big phone companies, it is easy to be well known using commercials.<br />
What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market?<br />
As Apple tries to reach China&rsquo;s mobile market, their biggest competition is not other mobile companies its the &ldquo;knock-offs&rdquo;. They are very high in similarities yet far cheaper in price. Costumers are able to buy the almost same quality of service for a much cheaper price.</p>
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		<title>By: Tanya Deol</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21398</link>
		<dc:creator>Tanya Deol</dc:creator>
		<pubDate>Tue, 07 Feb 2012 01:56:37 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21398</guid>
		<description>Hey Sophie! 
I think you did an amazing job, and your answers are really detailed. I think that it was excellent that you mentioned how brand loyalty is a huge part of the high barriers to entry. I also agree when you said the production costs are high, because to be able to enter an industry like that, the start-up costs have got to be high, with all the advertising and everything!  </description>
		<content:encoded><![CDATA[<p>Hey Sophie!<br />
I think you did an amazing job, and your answers are really detailed. I think that it was excellent that you mentioned how brand loyalty is a huge part of the high barriers to entry. I also agree when you said the production costs are high, because to be able to enter an industry like that, the start-up costs have got to be high, with all the advertising and everything!</p>
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		<title>By: Tanya Deol</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-2/#comment-21397</link>
		<dc:creator>Tanya Deol</dc:creator>
		<pubDate>Tue, 07 Feb 2012 01:53:17 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21397</guid>
		<description>1) What barriers to entry exist in the market for mobile phones? 
Any new firm entering the industry in an oligopoly would have a way too small market share and would produce at really high prices. Another issue that was addressed in the article would be that consumers would be loyal to their brands, they wouldn&#8217;t want to switch to Apple, just because they are more used to maybe Nokia, and they trust that brand. This is what would make it hard to enter a mobile phone market.  
 
2) Why do you think so few firms produce mobile phones? 
I think one reason could be that smaller firms might have merged together; this is definitely something that has happened in the UK recently. If firms merge, then they as one have a bigger market share, and therefore have more market power. I also thing that barriers to entry is another reason why so few firms produce phone, there are high start-up costs and the existing companies are very well established, they have high economies of scale and often use it for R&amp;D, which makes it hard for other firms to enter or compete with them.  
 
3) Do you think Apple will be able to successfully penetrate the mobile market? 
I think we would all agree, that over the years, Apple has been very successful in penetrating the mobile market, and has gained significant market power. They were able to do this because they were very successful at three things &#8211; product differentiation, and innovation and advertisement. Because of this, they have been able to generate high demand and interest from consumers and have also been able to gain a lot of consumer loyalty.  
 
4) What threat do cheaper &#8220;knock-offs&#8221; of the Apple iPhone pose to Apples attempts to compete in China&#8217;s mobile market? 
I think they do pose a threat because China is able to produce similar looking products at a cheaper price that is more affordable to a lot of consumers.  
 </description>
		<content:encoded><![CDATA[<p>1) What barriers to entry exist in the market for mobile phones?<br />
Any new firm entering the industry in an oligopoly would have a way too small market share and would produce at really high prices. Another issue that was addressed in the article would be that consumers would be loyal to their brands, they wouldn&rsquo;t want to switch to Apple, just because they are more used to maybe Nokia, and they trust that brand. This is what would make it hard to enter a mobile phone market.  </p>
<p>2) Why do you think so few firms produce mobile phones?<br />
I think one reason could be that smaller firms might have merged together; this is definitely something that has happened in the UK recently. If firms merge, then they as one have a bigger market share, and therefore have more market power. I also thing that barriers to entry is another reason why so few firms produce phone, there are high start-up costs and the existing companies are very well established, they have high economies of scale and often use it for R&amp;D, which makes it hard for other firms to enter or compete with them.  </p>
<p>3) Do you think Apple will be able to successfully penetrate the mobile market?<br />
I think we would all agree, that over the years, Apple has been very successful in penetrating the mobile market, and has gained significant market power. They were able to do this because they were very successful at three things &ndash; product differentiation, and innovation and advertisement. Because of this, they have been able to generate high demand and interest from consumers and have also been able to gain a lot of consumer loyalty.  </p>
<p>4) What threat do cheaper &ldquo;knock-offs&rdquo; of the Apple iPhone pose to Apples attempts to compete in China&rsquo;s mobile market?<br />
I think they do pose a threat because China is able to produce similar looking products at a cheaper price that is more affordable to a lot of consumers.</p>
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		<title>By: sjowett2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21366</link>
		<dc:creator>sjowett2</dc:creator>
		<pubDate>Mon, 06 Feb 2012 10:34:39 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21366</guid>
		<description>hey Sophie! I agree with you answers. it is very difficult for firms to enter this market, because consumers always go for reliable products that have been prooven to do so since they are spending alot of money on it and need everyday. Therefore  new firms will have to wait years before there product starts to become regconised, and this may too much of a loss. I also think that is will be very difficult for China to replicate the iphone, since it is such an advanced and different product with new technologies! 
 </description>
		<content:encoded><![CDATA[<p>hey Sophie! I agree with you answers. it is very difficult for firms to enter this market, because consumers always go for reliable products that have been prooven to do so since they are spending alot of money on it and need everyday. Therefore  new firms will have to wait years before there product starts to become regconised, and this may too much of a loss. I also think that is will be very difficult for China to replicate the iphone, since it is such an advanced and different product with new technologies!</p>
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		<title>By: Sjowett2</title>
		<link>http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/comment-page-1/#comment-21365</link>
		<dc:creator>Sjowett2</dc:creator>
		<pubDate>Mon, 06 Feb 2012 10:28:54 +0000</pubDate>
		<guid isPermaLink="false">http://welkerswikinomics.com/blog/2007/11/17/does-apple-have-a-chance/#comment-21365</guid>
		<description>1. The barriers to entry would be pretty strong because this is an oligopoly marktet structure. However, Apple has its strength as a recognized brand and is very strong in other markets. It is very appealing to the people for their iPod and cell phone to be together.  
 
2. Few firms produce cell phones because of the barriers to entry. Whenever a new firm comes in, the bigger more dominant firms such as Nokia, Moto, and Samsung will kick them out of the market. People buy phones mainly depending on how reliable the brand is. If a mobile phone brand has not been in the market since the beginning, it is very hard for it to start to get recognised, and become one of the leading dealers. 
 
3. I think Apple will be successful in this market because they provide a whole new type of cell phone. Their idea is very appealing to anyone who likes the iPod and wants a phone. It is the first successful touch screen phone, and it pretty much has everything on it. This product will only keep on getting better and better, and slowly start to dominate the market for cell phones in years to come. 
 
4. I don&#039;t think they pose much of a threat. Since it is such a creative, different and advanced product, the chinese market will find it extremely hard to provide anything that is slightly similar that can compete with it in China. </description>
		<content:encoded><![CDATA[<p>1. The barriers to entry would be pretty strong because this is an oligopoly marktet structure. However, Apple has its strength as a recognized brand and is very strong in other markets. It is very appealing to the people for their iPod and cell phone to be together.  </p>
<p>2. Few firms produce cell phones because of the barriers to entry. Whenever a new firm comes in, the bigger more dominant firms such as Nokia, Moto, and Samsung will kick them out of the market. People buy phones mainly depending on how reliable the brand is. If a mobile phone brand has not been in the market since the beginning, it is very hard for it to start to get recognised, and become one of the leading dealers. </p>
<p>3. I think Apple will be successful in this market because they provide a whole new type of cell phone. Their idea is very appealing to anyone who likes the iPod and wants a phone. It is the first successful touch screen phone, and it pretty much has everything on it. This product will only keep on getting better and better, and slowly start to dominate the market for cell phones in years to come. </p>
<p>4. I don&#039;t think they pose much of a threat. Since it is such a creative, different and advanced product, the chinese market will find it extremely hard to provide anything that is slightly similar that can compete with it in China.</p>
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